I’m a fashion creative based in New York City, originally from South Korea. With a background in fashion design and a lifelong connection to art, I see visual storytelling as a way to process the world, communicate clearly, and connect with others.
My inspiration often comes from contrasts: the delicate and the bold, the refined and the raw, the personal and the cultural. I’m drawn to how mood, texture, and subtle design choices can completely shift perception. So, with every project, I focus on clarity: how to express a feeling or idea in a way that stays with people while thinking about how delivery shapes the message.
I care about creating work that holds meaning—something that feels honest, made with care, and built to last. A meaningful piece, thoughtfully designed and shared with intention, can stay with someone long after they first see it.
What sets me apart is my ability to move fluidly across disciplines, from fashion to graphics to branding, while staying grounded in a deep love for color and storytelling. I value thoughtful work and am always curious to explore new tools and perspectives that help ideas come across more clearly.